KFC is sponsoring popular marathon event series in Estonia


KFC Estonia is proud to announce its support for the upcoming running event, which will take place on July 16th, 2023 in Tallinn, Pirita. KFC will hold the main sponsor status at the KFC Midsummer Challenge and act as a sponsor in 8 running events in 2023:

“Estonian Night Run – Rakvere”, “Open Water Estonia – Tallinn”, “Midsummer Challenge – Võsu”, “Open Water Estonia – Käsmu”, “Ülemiste Night run – Tallinn”, “Maardu City Run”, “Tallinn Run” and “Estonia night run – Winter” in Narva.

Being the name sponsor during the KFC Midsummer Challenge, we are hoping to encourage people to get involved in local events, take up running or walking, and encourage people to get more active during the Be Active year.


  • 10 km.
  • 4 km.
  • Children’s runs.

KFC Estonia will be present at the event, providing support to participants and cheering them on as they run through the Pirita area in Tallinn. All participants will be treated with specially branded KFC giveaways. Different activities and challenges will take place in Social Media before and during the event.

Run, walk, or walk with a cane. Participants with strollers are also welcome. Registration is open until 15.07.2023 or until places are available. Use “20KFCTLN” for 20% discount.

For more information and registration: https://reg.ööjooks.ee

A special KFC Midsummer Challenge mealw as available at all KFC restaurants across Estonia or through Fudy delivery app to highlight the run.

The limited-edition combo meal is a light and tasty meal with the dash of carbohydrates.

The KFC Midsummer Challenge meal includes Twister tortilla, 2 crispy chicken strips, Coleslaw salad and lemonade.

KFC Südasuve Challenge eine
The KFC Midsummer Challenge is organized by MTÜ Rakvere Maraton in cooperation with the City of Tallinn, Pirita Municipality, and supporters.

The official information channels for the KFC Midsummer Challenge are: www.ööjooks.ee and the Estonian Night Run Facebook page.